Solrom Holdings Ltd.: The Interview

Vlad Cherkassky, CEO of the Chamber of Commerce and Industry Israel-Ukraine, spoke with Matan Rabin, CEO of Solrom Holdings Ltd., which has recently joined the Chamber as a member. Here’s what we found out.

— Solrom is the result of a recent merger between two companies. What strategic goals did you pursue when merging with Solrom Electronics in September 2024?

The company’s strategic objective is to continue growing in its traditional business areas while maintaining profitability, alongside integrating the merger and securing additional orders in the field of laser systems for the defense industry.

— How has the integration with your subsidiaries (Isratek, Menara Systems, Aviv Aerospace, and others) enhanced your capabilities in producing electromechanical and laser systems?

The integration between the companies has significantly contributed to securing numerous projects in the fields of electrical and electromechanical systems. Each company has its own specialization (cabling, communications, or power), and their combination creates a successful synergy. In the field of lasers, we rely on our mechanical engineers from the traditional business areas to bridge capabilities across the merged companies.

— Could you tell us more about your main product categories—electromechanical systems and QCL lasers? In which areas do they demonstrate the greatest efficiency, and what development directions do you foresee for them?

We focus on the development of cabling and electrical systems, as well as communications systems, for the defense sector, working across a wide range of defense applications. Regarding our laser technology, we are developing high-power, competitively priced, and compact QCL lasers suitable for multiple defense applications, particularly in the fields of designation and jamming.

— How do you assess the competitive advantages of QCL lasers compared to traditional laser technologies? What new opportunities do they unlock?

The combination of high power, compact size, and competitive pricing—together with the extensive know-how accumulated by the company—opens up a wide range of military applications.

— Do you consider the segment of laser and electromechanical systems to be a key growth driver for Solrom in the coming years? Which industries, in your opinion, will be the most promising?

We view both our traditional activities and the laser segment as key growth engines in the coming years. Our goal is to continue expanding while maintaining profitability.

— How does your R&D division operate: what innovations are being developed internally, and do you collaborate with universities, government bodies, or international partners?

We work closely with the Ministry of Defense and the Office of the Chief Scientist on the development of the next generation of QCL lasers. Recently, we received a grant to support this effort. The new laser we are developing is called “Pixel,” designed to deliver exceptionally high power from a single chip—a capability that currently does not exist in the market.

— Where do you see the greatest potential for Solrom in the Ukrainian market? Which electromechanical solutions or laser technologies could find application in Ukraine (for example, in defense, critical infrastructure, or industry)?

We see particularly strong potential in the laser field as a result of the war’s impact, with applications that could be highly relevant to the Ukrainian market.

— Is Solrom considering the possibility of local production or cooperation with Ukrainian companies, including state enterprises and defense industry representatives?

We are exploring all available options. This is something we are considering very seriously, and we are actively seeking suitable partnerships that could create mutual value.

— What specific steps or projects could you propose for developing business with Ukraine?

We believe our scientific expertise in laser technology can significantly contribute to establishing meaningful and productive collaborations.